Rashmika Mandanna, the Indian actress, recently thanked her co-star Amitabh Bachchan for standing up for her in the ongoing viral deepfake video that’s doing the rounds. The video shows a woman dressed in black workout onesie inside an elevator, and her face has been edited using artificial intelligence (AI) to resemble Rashmika. Amitabh Bachchan called for legal action over the reported morphed video of his ‘Goodbye’ co-star Rashmika Mandanna. Rashmika expressed her concern through Instagram, saying she was “really hurt” to see the video. She also reposted Amitabh’s tweet with the demand for ‘legal action’ and wrote, “Thank you for standing up for me sir, I feel safe in a country with leaders like you.”
The incident highlights the dangers of deep face technology, which is becoming increasingly common on the internet. Deep Fakes are constructed using deep learning technology, a branch of machine learning where massive amounts of data are fed into a system to create fake content that looks real. It is essential to be cautious while consuming content on the internet and to be aware of the signs of deep fakes. For example, deepfake videos often exhibit unnatural eye movements or gaze patterns, mismatches in colour and lighting, and unnatural positioning of facial features.
Deepfake videos pose several dangers to individuals and society, including:
- Spreading misinformation: Deepfakes can be used to spread false information, which can cause confusion and harm to individuals and groups.
- Violating privacy: Deepfakes can be used to create non-consensual intimate imagery (NDII), which typically involves an individual’s face being mapped onto pornographic content without that individual’s knowledge or consent.
- Damaging reputation: Deepfakes can be used to create videos of someone saying or doing something they have never done, which can damage their reputation.
- Impersonating identity: Deepfakes can be used to impersonate someone’s identity, which can lead to identity theft and other fraudulent activities.
Rashmika will be next seen in Sandeep Reddy Vanga’s Animal, also starring Ranbir Kapoor, Bobby Deol, Anil Kapoor, and Tripti Dimri. The film is slated to release in cinemas on December 1. She’ll also be seen in Sukumar’s action film Pushpa 2: The Rule opposite Allu Arjun, which is slated to release in cinemas on August 15, 2024. Meanwhile, Amitabh Bachchan will be seen in Ribhu Dasgupta’s courtroom drama Section 84, Nag Ashwin’s sci-fi epic Kalki 2898 AD, and TJ Gnanavel’s Thalaivar 170, where he’ll reunite with Rajinikanth after Hum (1991).